Need to Know

  • The University of Washington Bothell faced consistency and workflow challenges due to its expansive website.
  • In collaboration with UW Bothell, Northern devised a comprehensive strategy, including a reimagined Information Architecture, centrally controlled menus, and a flexible Content Management System that aligned with both the capabilities of the University and the expectations of students and stakeholders.
  • The team’s combined efforts resulted in a streamlined website migration to WordPress and the creation of over 50 subsites for targeted content management, enhancing UW Bothell's digital presence and user experiences for students and employees alike.


The University of Washington Bothell is a higher education institution in the University of Washington system, located in Bothell, Washington.