All the World's a Stage - Messaging Lessons from Home County
It was a beautiful, sunny weekend here in London, ON. The perfect kind of weekend to go strolling in a park and maybe listen to a little music…
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5 Steps To Create An Effective Chatbot Experience
In order to stay ahead of customer expectations for timely service, companies are coming up with new ways to engage and provide customer service…
Can an Online Community Be Profitable?
After hearing about the success of Facebook and other social networking sites, many people believe that they can jump on the bandwagon and cash in…
Creating a Successful AdWords Campaign
As mentioned in previous blogs - SEM or search engine marketing is always a great way to promote your website, business or product AND increase your…
Social Media Best Practices
Social Media is everywhere and it is starting to play a major role in the workforce as part of a company’s marketing strategy…the question becomes…
An Honest Way to Prevent a 'Panda' Attack
I love this line from the Wikipedia entry on the Giant Panda, "Though the panda is often assumed to be docile, it has been known to attack humans…
Home, Individuality, is in the Details
Moving in is just the first part. A house is just a structure -- it takes time to make it a home. Recently, our local newspaper ran an article about a…
7 Omnichannel Tactics to Drive BFCM Revenue
Need to Know Campaigns using three or more channels have a purchase rate 287% higher than single-channel campaigns, emphasizing the power of…
Navigate the 3-Key Phases of BFCM: Expert Strategies for eCommerce Success
Need to Know Black Friday and Cyber Monday are unpredictable, but with the right strategic preparation ahead of the season’s three key phases, you can…
Committing to Drupal Excellence
Last week, at the TechAlliance of Southwestern Ontario awards celebration, we proudly watched as our very own Scott Reeves accepted the inaugural…