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Echidna Blog

Don’t Just Consider the Source; Be Considerate As a Source

We live in an amazing time where our ability to access information is limited only by our time and inclination. But we also live in a time where it’s…
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Echidna Blog

Sustainability May Not Be as Flashy, but It’s Just as Exciting

When you look at the Growth 500 list, you see some eye-popping numbers -- triple-digit and even quadruple-digit growth, in some cases. And while I’m…
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Stumped for Ideas? Go Back to the Future for Inspiration

For some writers, staring at a blank screen can be intimidating. We’re always trying to stay at the vanguard of relevancy, but sometimes new ideas won…
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Where to Eat at PSEWEB? We Know a Place... Or 20

If you know me, you know that I am on the road. A lot. I like to bring my particular brand of snapping and clapping to trade shows, events, and…
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Echidna Blog

Earn Your Way In

Relationship Marketing is defined as “a marketing practice that recognizes the long term value of customer relationships and extends communication…
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Echidna Blog

An Engaging Site Leads to an Award Nomination

Earlier this week, Digital Echidna was named a finalist in the 2017 Acquia Engage Awards for its work on the SUNY Oneonta website. In total, over 200…
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How to Boost Video Engagement: A 10 Step Guide

The days of relying on large screens for video content are over. We’ve entered the age of the mobile video. Internet users are watching video via…
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Digital U for a Digital You 401 -- Know Your Limits

We’ve rounded the turn and are heading towards the home stretch now! We’ve identified who your customers actually are; we’ve determined who you…
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Echidna Blog

DrupalCares Response Inspires

On Monday, a scheduled task popped up on my calendar. “Ship to DrupalCon”. This was a task that I had long ago placed in my calendar -- in a time…
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Plotting Your Road Map to Online Success

Every once in a while I'm reminded of the Five Man Electrical Band -- "Signs, signs, everywhere a sign... Do this don't do that, can't you read the…
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