Customer service is defined as “the provision of service to customers, before, during and after a purchase.” We all know how we feel when we receive…

Last Friday, the Echidna Team hosted a client appreciation night at the John Labatt Centre, dubbed "Hockey Night with Echidna" - where we gathered 100…

In business, social media has grown from an “I know we should be using it” attitude to "It's an essential component of any online strategy"…

It’s the bane of every social networker’s existence – how do you accurately define the return on investment for your social media activities? Business…

They’re nice words -- but you may hear an echo if you say them because too often they ring hollow in our society. Today is the International Day of…

Earlier this week, Digital Echidna was named a finalist in the 2017 Acquia Engage Awards for its work on the SUNY Oneonta website. In total, over 200…

Is your Businesses interested in growing its local customer base - Advanced Twitter Search can be a powerful tool that many aren't using. Several…

I'm a content guy. Not only do I love words, but I understand their power. I've had the distinct honour and pleasure to play a key role in Digital…

I was at a shortlist presentation yesterday when asked about web success metrics and examples of successful metrics that we've helped some of our…

Last week, I gave you the intro. Now, let’s get into the nitty gritty on how to COPE with content! So how much copy is too much? It all depends on the…