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      We help organizations deliver better customer experiences and realize value from their marketing technology.

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      Discover the curated technology ecosystem we've mastered to deliver enterprise-grade solutions with boutique care.

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Echidna Blog

Removing Accessibility Barriers to Promote Independence and Inclusion

"The barriers I face as a blind person can be eliminated by changes to the environment." Those were the words of Jim Sanders, former CNIB president…
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Echidna Blog

Accessibility Matters -- Is Our Aim True?

Designing and developing digital products for everyone should obviously include persons with disabilities, but this is made challenging if the…
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Echidna Blog

Accessibility and the User Experience - Two Sides of the Same Coin

Where does user experience ends and accessibility begin? Aren't they two sides of the same coin? And, if so, how and when should both be incorporated…
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Echidna Blog

Accessible Engagement Tools to Create Equitable Opportunities

The best way to learn about your customers, their needs, the challenges they face, and the problems you can solve is by asking them directly. However…
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Echidna Blog

Accessible UX Research Means All Voices, Ideas, and Needs, Can Be Heard

The point of user research is to ensure that you hear the voices of your users and use that information to inform your solutions. Seems pretty simple…
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UI/UX Design

Putting the Action Back in Global Accessibility Awareness Day

Thursday, May 18, 2023 is Global Accessibility Awareness Day, but at this point, it may be worthwhile to retronym GAAD to Global Accessibility Action…
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Echidna Blog

Digital U for a Digital You 201 -- Who Are You?

In Digital U 101 we discussed how businesses need to be clear about who your customers are. Defining who they are and what they want are key…
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Echidna Blog

Questioning the Census -- Mandatory Accessibility Mandates Clarity

When completion is mandatory, so too must accessibility be mandatory. Fortunately this was true of the mandatory Canadian census released this month -…
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Digital Asset Management

Echidna Blog

Accessibility Matters - Are Retroactive Obligations Realistic?

When it comes to accessibility, we all know what should be done. But those scenarios exist in a Utopian world that doesn't actually exist. The…
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