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Email & SMS Marketing Agency

Echidna Blog

Don't Panic - The Truth of Why You Don't Have 1.1 Million New Reasons to Fear CASL

Fearing you've now got 1.1 million reasons to fear CASL? Here's the truth -- don't panic. And get the whole story. Even though some of the less…
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Echidna Blog

Defining Consent (Both Expressed and Implied) -- Canada's Anti-Spam Laws Simplified and Demystified

At the core of Canada's anti-Spam laws, which come into effect July 1, 2014, is the word "consent." Essentially, as we discussed yesterday in our…
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Paid Media & Digital Advertising Agency

Shopify Plus Development Services

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Echidna Blog

The Language of Violence

From a business point of view, it’s always smart to avoid using terms and phrases that could offend a portion of your customer base -- regardless of…
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Echidna Blog

Can’t See Forest for the Blog? Plant Evergreen Content

Some things are just so nice you have to use them twice… Or three times, or more. Let me not just run the risk of repeating myself – let me actively…
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Echidna Blog

Where to Eat at PSEWEB? We Know a Place... Or 20

If you know me, you know that I am on the road. A lot. I like to bring my particular brand of snapping and clapping to trade shows, events, and…
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Echidna Blog

The Cautionary Tale of Boaty McBoatface

If you've ever been on a large boat, you know that they're impressive wonders of technology. They can move impressively fast and they can carry a lot…
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  • Solutions
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      • Paid Media & Digital Advertising
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      • eCommerce Development
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      • Google Analytics 4 & Performance Reporting
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