It goes without saying, but content that's complemented with visuals can dramatically improve its look and feel, not to mention its ability to attract…

Just as not all writing is considered equal; nor is all photography. The digital revolution may have made it easier to take photos, but the skill…

"I may not know much about art, but I know what I like." It's a quote that's widely -- and wildly -- attributed. Anyone from Mark Twain to W.C. Fields…

People got it wrong about this whole Mayan Calendar thing. It was never an apocalyptic vision of the future. Rather, the end of that calendar…

Every once in a while we get a "Chicken Little" social media article about digital marketing and it's impending demise. While it's not true that the…

It’s a common refrain amongst businesses as they grow: departments become siloed; co-workers who were at one time intimately aware of all business…

So far we’ve covered the vendor selection process, how to budget time and resources and how to not get caught up on content. Today we’ll cover one of…

You’ve likely heard the saying, “a picture is worth a thousand words.” It’s a saying that sends writers into internal Linda-Blair-esque, head-spinning…